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Information dissemination and residential solar PV adoption rates: The effect of an information campaign in Sweden

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Information campaigns promoting sustainable technology adoption are common. However, knowledge about
their effects is limited. In this study, the effect of a Swedish information campaign for solar photovoltaics (PV)
adoption is evaluated quantitatively. The campaign took place in Sweden in 2017 and was directed towards
homeowners. 41% of all Swedish municipalities participated, creating a ‘treatment’ and a ‘control’ group. As
dependent variables, we used applications and approvals for a nation-wide PV subsidy scheme. Few Swedish PV
installations have historically occurred outside of the subsidy scheme, which is quite accessible and offers a
substantial rebate. Thus, the data were assumed to correspond well with actual installations. Hierarchical linear
regression, with a set of control variables, was used. We found that campaign participation was associated with a
29% increase in submitted and approved subsidy applications. Thus, we conclude that the information campaign
had a significantly positive effect on PV adoption rates, and that policy makers in other countries with limited PV
penetration could launch similar campaigns to elevate PV adoption rates.

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Ketersediaan

EJ21409

My Library

Tersedia

Informasi Detil

Judul Seri

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No. Panggil

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Penerbit

Elsevier : ., 2020

Deskripsi Fisik

12 p.

Bahasa

English

ISBN/ISSN

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Klasifikasi

NONE

Tipe Isi

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Tipe Media

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Tipe Pembawa

online resource

Edisi

Energy Policy 142 (2020) 111540

Subyek

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Info Detil Spesifik

Ejurnal

Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

Komentar

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